ROBERT D. KARNS
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Mobile Guard Dogs

MOBIL GUARD DOG AD
Objective: Build Guard dog ad for Mobil Ad.
Project: Creating this ad was all done on set. Quick turn around time. The Dogs were brought on set with a trainer, on a side set up was the bottle shoot. The Art Director and Account Executive were on the shoot to make immediate decisions. The photographer, the assistants and myself all worked out a system ahead of the time. Dogs parts were built and rebuilt onto other dogs bodies. I illustrated the shadows and built the reflections.

Agency: McCann Erickson, NYC
Photographer: Thierry Bearzatto